They're our kids. Our future. Our legacy. And we all want the same thing for them - the best. We want their futures to be bright, and secure, and healthy, and safe. And we want business and commerce, law and medicine, manufacturing and selling, teaching and serving.
That's why we care about their ability to cope with the challenges of life in contemporary America; about their capacity to resist the negative influences around them, to focus instead on their strengths and their potential. That's why we support D.A.R.E.
Drug Abuse Resistance Education
It's a crusade that works
D.A.R.E. teaches our children - from kindergarten through high school - that popularity can be found in positive behavior, that belonging need not require them to abandon their values, that self-confidence and self worth come from asserting themselves and resisting destructive temptations. D.A.R.E. teaches them not just that they should refuse drugs and alcohol, but how to do so.
D.A.R.E. gives our children the tools they need to build a better, fuller, more satisfying life.
The program was created in 1983 as a joint venture of the Los Angeles Unified School District. D.A.R.E. sends a highly trained police officer into fifth and sixth grade classrooms every week for 17 weeks to teach students how to refuse drugs and alcohol.